Salad, entree, dessert. That's the proper order for an enjoyable meal, right?
Except in Europe where you are more likely to end with a salad.
While we treat the salad as an appetizer in North America, Europeans see it as meal-ending digestive aid with the oil and vinegar in the dressing helping to break up the fats just consumed.
A predictable order to any common activity can be comforting to some, it can quickly become an unnecessary fixed routine that is just one step away from a rut.
Periodically going "out of order" is definitely in order if you want to surprise and reengage people's attention and interest … at a meal, in a magazine or publication, during a conference general session, in a staff meeting, and in many other events.