We’ve got fancier words and concepts for it nowadays, focusing in associations on member and volunteer engagement, in the workplace on employee engagement according to Gallup, and in higher education institutions on student involvement. But for the feet on the ground, it’s even simpler: I. Was. There.
It’s easy to forget how deeply people value simply being part of a special experience overall and then having micro-moments of interaction that make it even more memorable. Here are some ways that Super Indy, Super Bowl XLVI, helped people be a part of the action that could be transferable to your own efforts.